Services

Selling your services online is a fantastic way to "leverage" your income-building potential -- all at a minimum cost.

By services, I don't necessarily mean Net-related services like programming or Web design (although they can and should be included here). You could be...

• a landscape designer

• a cartoon artist

• an import/export specialist for Germany

• an investment specialist in Brazilian bonds

• an expert in Japanese netsuke

• an accountant with special knowledge of tax havens

• an editor for medical articles

• someone who creates indexes for books

• a pharmaceutical expert

• a translator (Do you know two languages?)

And your clients could be "local" or "global" in nature. The narrowness of your "niche" service will determine whether your target group lives in the neighborhood or much further away -- on another continent, even!

The diversity of this world and the people in it, is amazing. Just about everyone has an expertise in something that he could sell. Heck, odds are he is already selling it as his primary income source... but he's never thought seriously about generating customers by using the Web's full potential.

Dubious? Don't think this happens? Well, consider this...

I found our current FileMaker Database programmer on the Web, but have never met him in person. He happens to live in Australia. Over the past few years, this Service Seller has made thousands of dollars through contract work with SiteSell.

Need another example? Read about Nadir's financial site from Kazakhstan. http://www.sitesell.com/case-studies/services-nadir.html

S/DESAR

This brings up the concept of the high lifetime value of every new client... one of the reasons that the Web has such a high Return on Investment (ROI). But more on this a bit below, I'm getting ahead of myself!

Back to our FileMaker programmer...

How much of that income would he have earned if I hadn't found him through the Internet?

OK, now for a "local" example (in my own community of Hudson, Quebec)...

Our Royal Canadian Legion Curling Club hosted a huge bonspiel for the top Legion teams (men's) from across Canada. They wanted a bag-piper for the opening ceremony but none of the members knew anyone who played the instrument. So someone tried looking on the Net.

Bingo!

But here's the best part. This bag-piper lived in the neighboring community -just 10 miles (15 km) down the road! This is a perfect example of a local service seller using the reach of the Web to generate more income. As you'll see, it's every bit as easy, perhaps easier, for potential new clients to find and hire you through the Web than for global-type services such as copywriters, programmers, etc.

Global or local, here's a certainty...

Building a Theme-based Content Site that is related to your service is a smart and timely business move, especially now that more and more people are using the Net as their preferred source of information. And that is exactly what this Course will help you build...

... a site that your visitors will love due to its valuable info. AND...

... a site that Search Engines will love to spider, list and rank!

What do most service sellers do online to add new clients to their roster and build a successful online business?

Either they...

• do the minimum by constructing a one-page resume-style Web site that simply outlines their credentials ("I'm here... call me if you are interested" passive approach that does nothing to answer the important "what's-in-it-for-me" question for visitors)

0 0

Post a comment