Using Proper Keyword Density

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The goal of search-engine optimization is to make sure that your Web site ranks at the top of the search results when high-converting, target keywords related to your product or service are typed into popular search engines as search queries. Using proper keyword density is a process that includes the strategic repetition of select, target keywords and the minimization of nontarget keywords throughout your content, so that search engines deem your Web site relevant to search queries that you want to rank for. Proper keyword density is a fundamental component of on-site search-engine optimization. By using available tools to maximize optimal keyword density, you can incorporate a substantial number of target keywords through your content without compromising the natural flow of the writing.

Keyword density tools allow you to minimize the over repetition of nontarget keywords, while ensuring that you have the proper density of your target keywords.

Using Proper Keyword Density

WeBuildPages.com offers one of the most user-friendly and powerful keyword density tools, located at www.webuildpages.com/seo-tools/keyword-density. This tool provides a keyword density analysis of any Web site you request. The process is as easy as typing a URL, selecting basic preferences, and clicking Go. The We Build Pages keyword density tool breaks down occurrences of two- and three-word terms, displaying them as density percentages. The tool can ignore terms of less than two words, eliminating words like the, and, and of from the analysis. If you want to exclude or include other parameters after your initial breakdown, go to the bottom of the page and reset the preferences. Keyword density tools can help you to gain useful competitive research information on your competition. Once you identify the competitors that rank #1 for the keywords you want to rank for, use the keyword density tool to look for similarities among them that you can use to also rank well.

1 Navigate to www.webuildpages.com/ seo-tools/keyword-density.

2 Under Keyword Density Analysis Tool, select your search preferences.

3 Type the URL of the Web site you want to analyze.

4 Click the Go button.

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• The keyword analysis of the Web site appears. This page displays the occurrences and percentages of the page's target keywords.

Note: You can analyze any site.

Performing a keyword analysis of top-ranking sites can help you understand optimal keyword density for certain search queries.

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2 Word Phrases: 17

3 Word Phrases: 5

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5 To change your search parameters, scroll to the bottom of the keyword analysis screen until you reach another search box.

6 You can change your search preferences for a more focused keyword analysis.

In this example, the boxes for Meta tags are unchecked. This excludes the Meta tag keywords and descriptions from the next search.

7 Click Go to conduct a new search.

Adjusted search results appear.

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