Package testing

Package design has grown in importance with the growth of self-service shopping. Increasingly, the pack has to do the job the sales assistant used to do in terms of drawing attention to the product, communicating its salient features and presenting it in its most favourable light to the target buyer and user. In addition to these new functions, the package has to fulfil its traditional role of containing, protecting and sometimes storing the product, yet allowing it to be extracted by the user with the minimum of frustration.

The need for all these functions to be performed effectively in more and more markets has increased as the self-service concept has extended from consumer-goods supermarkets to consumer durables, builders' merchants, cash-and-carry wholesalers, office suppliers, travel agents and many other market areas. The three aspects of package design described above are tested in the following ways.

Salehoo Secrets and Tips

Salehoo Secrets and Tips

As with any web site, SaleHoo has a number of features that will help you in buying products from around the world. Once you have an account on SaleHoo, which only costs a one-time fee, you can establish up to twenty named searches for products. After that, any time those items become available, you’ll be alerted.

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