Many business buyers prefer to buy a total solution to a problem from one seller. Called systems buying, this practice originated with government purchases of major weapons and , communications systems. The government would solicit bids from prime contractors, who assembled the package or system. The contractor who was awarded the contract would be responsible for bidding oui and assembling the system's subcomponents from see en itl-tier contractors. The prime contractor would thus provide a turnkey solution, so-cnILcd because the buyer simply had to turn one key to get the job done.
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