W

Wackman, Daniel B., 796, 817 Wagner, Lindsay, 173 Wagner, Mary, 486 Waitt, Ted, 91, 171

The Wall Street Journal, 137, 138, 174, 248, 256, 305, 327, 413, 414, 415, 455, 456, 495, 578, 687, 779 Wallace, David J., 805 Wallas, Graham, 246 Wallendorf, Melanie, 803 Wal-Mart, 28, 37, 62, 106, 249, 519, 574, 587 Walsh, Ann, 816, 817 Walsh, David, 764

360, 368, 369, 448, 449, 456, 508, 536 Walt Disney Pictures, 97 Walters, Barbara, 574 Walters, John P., 773 Wansink, Brian, 798 Ward, Montgomery, 463 Ward, Scott, 15, 817 Warner, Fara, 236, 813 Warner Communications, 688 Warner-Lambert, 733 Warren, Irwin, 803 Wartella, Ellen, 817 Wartzman, Rick, 140 Warwick, Dione, 461 Washington, Denzel, 178, 772 The Washington Post, 416, 426, 427 Wasseman, Todd, 804 Wasserman, Tom, 138 Water Bearer Films, 450 Waterford Crystal, 193 Watson, Paul, 636, 811 WB Network, 358, 411 WD-40 Co., 399, 521-522, 555, 660, 690 Weather Channel, 365 Webb, Don R., 817 Webb, Peter H., 801 Webex, 611 Weiden & Kennedy, 21 Weider Publications, 396 Weidlich, Thom, 495, 808 Weilbacher, William, 161-162, 266-267, 799,

801, 802, 803 Weinberger, Marc G., 801 Weingarten, Marc, 808 Weis, Michael J., 375 Weitzen, Jeff, 91

Welch, Jack, 615

Welch, Mary, 802

Weldon, Fay, 452

Wells, William, 270, 797, 803, 808

Wells Fargo, 384, 457, 602

Wenner, Jan, 391

Wentz, Laurel, 240, 676, 796, 809, 812, 813 Werner, Ray O., 815 West, 224

Westin Hotels & Resorts, 248

Westways, 403

Westwood One, 383

Wheaties, 252

Whelan, Elizabeth M., 818

Whipple, Thomas W., 818

Whirlpool, 89, 155-156, 310, 645

White, Erin, 397, 813

White, Gordon E., 804

White Rabbit, 680

Whitlow, S. Scott, 812

Whittle, Chris, 763

Whittle Communications, 456

Wicks, Jan LeBlanc, 814

Wiechmann, Ulrich E., 813

Wieden, Dan, 259

Wieden & Kennedy, 84, 240, 243, 259 Wilke, Mike, 818 Wilkes, Robert E., 818 Wilkie, William L., 797, 800, 801, 809,

815, 816 Wilkinson, Amanda, 808 Wilkinson Sword, 738-739 Williams, Jerome D., 809 Wilsion, Joy Johnson, 815 Wilson, David T., 799 Wilson Sporting Goods Co., 551 Windigo, 496 Wine Institute, 714 Winski, Joseph M., 813 Winston, 287, 588 Winters, Rebecca, 166 Wirthlin Worldwide, 622 The Wiseguys, 289 W.K. Buckley Limited, 181, 182 Wolf, Michael J., 602, 795, 810 Woman's Day, 394, 403, 532, 668 Woman's World, 393, 394, 403 Women's National Basketball Association

(WNBA), 359 Women's Wear Daily, 395 Wonderbra, 567 Wong, Edward, 236 Wood, Andy, 801 Wood, Douglas J., 814 Woodruff, David, 697 Woods, Bob, 809

Woodside, Arch G., 799 Woodward, Keith, 194 Woodward, Nancy Hatch, 807 Working Woman, 409, 767 World Bank, 683 Wotruba, Thomas, 600-601, 810 WPP Group, 78, 98, 663 Wright, Peter L., 797, 798 Wright, Richard A., 814 Wrigley, 153, 243-244, 287, 291, 470 Wrigley, Bill, Jr., 291 Wunderman, 94 Wynter, Leon E., 818

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