Info

Country

On-Pack Premiums

On-Pack Coupons

In-Pack Premiums

In-Pack Coupons

Near-Pack Premiums

Argentina

Legal

Not in use.

Legal

Not in use.

Legal

Australia

Legal

Legal, third party trading stamps not a problem.

Legal

Legal

Legal

Belgium

Legal, but with many restrictions.

Legal, but only when offering discount on same product. Cross coupons forbidden.

Legal, but with many restrictions.

Legal, but only when offering discount on same product. Cross coupons forbidden.

Legal, but with many restrictions.

Brazil

Legal, popular.

Legal, but not popular.

Legal, popular.

Legal, but not popular.

Legal, but not popular.

Chile

Legal

Not in use.

Legal

Not in use.

Legal

Colombia

Legal

Legal

Legal

Legal

Legal

England

Legal

Legal

Legal

Legal

Legal

Finland

Legal, if gift has very small value or there is an evident material connection between the goods or services offered.

Restriction when directed to children.

Legal, if the good being offered free or at a discount has very small value and there is an evident material connection between the goods or services offered.

Legal, if gift has very small value or there is an evident material connection between the goods or services offered.

Restriction when directed to children.

Legal, if the good being offered free or at a discount has very small value and there is an evident material connection between the goods or services offered.

Legal, if gift has very small value or there is an evident material connection between the goods or services offered.

Restriction when directed to children.

France

Legal, if gift has a very small value or is identical to the good purchased. Usually not allowed when the premium is free.

Legal, but only when offering discount on same product. Cross coupons forbidden.

Legal, if gift has a very small value or is identical to the good purchased. Usually not allowed when the premium is free.

Legal, but only when offering discount on same product. Cross coupons forbidden.

Legal, if gift has a very small value or is identical to the good purchased. Usually not allowed when the premium is free.

Germany

Usually not allowed.

Retailers cannot make price reductions. Consumers must collect an on-pack code and mail it directly to the manufacturer.

Usually not allowed.

Usually not allowed.

Must be checked with lawyer in every case.

Usually not allowed.

Self-Liquid. Premiums

Bonus Packs

Free in the Mail

Continuity/ Loyalty

Phone Cards

Freq. Shop. Cards

Legal

Legal

Not in use.

Legal

Not in use.

Legal

Legal, but exact nature of offer must be revealed (closing date, # of proofs required, etc.).

Legal, but some packaging restrictions.

Legal, except therapeutics, alcohol, cigarettes.

Legal, but many restrictions.

Legal

Legal

Legal, but with many restrictions.

Legal, but with many restrictions.

Legal

Legal

Legal

Legal

Legal, popular.

Legal, very popular.

Legal, but not popular.

Legal, popular.

Legal, but not popular.

Legal, popular.

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Legal

Not in use.

Legal, as long as offer is not connected to a purchase.

Legal, as long as offer is not connected to a purchase.

Legal

Legal, but not in use.

Legal, as long as offer does not contain illegal benefits.

Legal

Legal

Legal, if gift has a very small value or is identical to the good purchased. Usually not allowed when the premium is free.

Legal

Legal, if gift has a very small value or is identical to the good purchased. Usually not allowed when the premium is free.

Legal

Legal

Legal, but many restrictions. Must be checked with lawyer in every case.

Usually not allowed.

No special refunds except a maximum discount of 3% when paying with cash.

Legal, but can't be combined with purchase.

Legal, members can buy exclusive offers. Advantages such as reduced prices only for members are not allowed.

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