In8

Netherlands Institute of Public Opinion

(NIPO), 643 Neuborne, Ellen, 800, 808 New Balance, 40, 552, 665, 728 New Product News, 516 New York Interconnect, 367 New York Palace, 129 New York Stock Exchange, 327, 495 New York Times, 137, 171, 322, 414, 415, 495,

500, 507, 572, 779 New York Times Sunday Magazine, 416 Newbery, Charles, 812 Newborne, Ellen, 81 News Corp., 689 News Network, 408-409 Newspaper National Network (NNN), 423 Newsweek, 301, 323, 324, 326, 393, 396-398,

403, 408, 411, 412, 426, 427, 687 Nextel Cellular Service, 384 Nickelodeon, 365 Niefeld, Jaye S., 810 Nielsen, Scott A., 808 Nielsen Interactive Group, 299 Nielsen Media Research, 305, 329, 330, 331, 334, 349, 352, 356, 359, 361, 373-376, 504, 636, 650; see also A.C. Nielsen Co. Nihon Television (NTV), 63 Nike, 15, 21, 40, 41, 58, 85, 96, 117, 141, 165, 168, 173, 235-236, 237, 240, 243, 247, 252, 256, 277, 280, 288, 289, 404, 458, 568, 625, 659, 660, 674, 675, 690, 722-723 NikeGoddess, 236, 404 9-Lives, 281 Nintendo, 197

Nivea, 452

Nixon, Richard, 733

No Boundaries, 404

Noonan, David, 104

Nordica, 267, 394

Nordstrom, 404, 465, 474

Norelco, 241

Norins, Hanley, 802

Norman, Andrew, 377, 805

Nortel Networks, 287, 616

North American Hunter, 407

North American Philips Lighting Corp., 292,

294, 296 North Communications, 456 North Power, 589

Norwegian Cruise Lines, 245, 270-272 Novartis Consumer Health Corp., 733 NPDFashion-World, 106 NRTA/AARP Bulletin, 394, 403 Nudd, Tim, 589 Nuprin, 114 NuSkin, 586

NutraSweet, 478, 552, 572, 694 Nutri-Grain, 55, 269 NW Air World Traveler, 455 NWAyer, 238

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