As you read this chapter, consider which types of intellectual property make sense in the context of your business and the apps that you are creating. These decisions about which types of protection to pursue, and why, are your company's intellectual property strategy. Like making a business plan, defining and understanding your company's intellectual property strategy will help you make better decisions and avoid pitfalls that could jeopardize the intellectual property assets you are trying to build.
Although every company has its own factors to consider when determining what type of IP protection to seek, some characteristics are specific to iPhone applications. So in this chapter, I will focus on the issues that are common to most iPhone developers.
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Your online business plan needs to make sure it addresses the management and administration structure in other words your organization’s breakdown. Online businesses often have a simpler organization structure than a traditional business, but that’s not always the case, and it must be clearly defined.