Selfassessment exercises

1 Why are standards necessary for controlling web site maintenance? What aspects of the site do standards seek to control?

2 Explain the difference between hits and page impressions. How are these measured?

3 Define and explain the purpose of test and live versions of a web site.

4 Why should content development be distributed through a large organisation?

5 What is the difference between online and offline metrics?

6 How can focus groups and interviews be used to assess web site effectiveness?

7 Explain how a web log file analyser works. What are its limitations?

8 Why is it useful to integrate the collection of online and offline metrics?

Was this article helpful?

0 0
Get Paid Taking Surveys In Your Spare Time

Get Paid Taking Surveys In Your Spare Time

You won’t want to miss this. Get Paid Taking Surveys In Your Spare Time. I know what you’re thinking, ‘Oh great, another get rich quick scheme’. WRONG! This is your guide to making money from home by participating in paid surveys on the internet.

Get My Free Ebook

Post a comment