Info

Use a mobile phone

Use Internet anywhere

Use digital TV

Use a mobile phone

Use Internet anywhere

Use digital TV

MORI Technology Tracker January 1997 - September 2005 Base: circa 4,000 Interviews per month * Jan 2001 question wording changes

Figure 2.16 UK rate of adoption of different digital media

Source: MORI Technology Tracker, September 2006. See www.mori.com/technology/techtracker.shtml for details

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Advertising With Circulars

Advertising With Circulars

Co-op Mailing means that two or more businesses share in the cost and distribution of a direct mail campaign. It's kind of like having you and another non-competing business split the cost of printing, assembling and mailing an advertising flyer to a shared same market base.

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