Essay and discussion questions

1 You recently started a job as e-commerce manager for a bank. Produce a checklist of all the different legal and ethical issues that you need to check for compliance on the existing web site of the bank.

2 How should the e-commerce manager monitor and respond to technological innovation?

3 Benchmark different approaches to achieving and reassuring customers about their privacy and security using three or four examples for a retail sector such as travel, books, toys or clothing.

4 Select a new Internet-access technology (such as phone, kiosks or TV) that has been introduced in the last two years and assess whether it will become a significant method of access.

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