Channel buyer behaviour

Once customers have been attracted to the site we can monitor content accessed, when they visit and how long they stay, and whether this interaction with content leads to satisfactory marketing outcomes such as new leads or sales. If visitors are incentivised to register on-site it is possible to build up profiles of behaviour for different segments. It is also important to recognise return visitors for whom cookies or login are used.

Key ratios are:

Bounce rates for different pages, i.e. proportion of single page visits

Home page views/all page views e.g. 20% = (2358/11 612) Stickiness Page views/visitor sessions e.g. 6% = 11 612/2048

Repeats Visitor sessions/visitors e.g. 2% = 2048/970

Online Survey Champion

Online Survey Champion

There are people all over the world trying to find ways to make money online. From stay at home moms looking to make a few extra dollars to college students and entrepreneurs, the allure of making your own hours and working from home or from the local coffee shop is very appealing.

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