Kek

• ClickZ Experts (www.clickz.com/experts). An excellent collection of articles on online marketing communications. US-focused.

• ClickZ Stats (www.clickz.com/stats). The definitive source of news on Internet developments, and reports on company and consumer adoption of Internet and characteristics in Europe and worldwide. A searchable digest of most analyst reports.

• DaveChaffey.com (www.davechaffey.com). A blog containing updates and articles on all aspects of digital marketing structured according to the chapters in Dave Chaffey's books.

• Direct Marketing Association UK (www.dma.org.uk). Source of up-to-date data protection advice and how-to guides about online direct marketing.

• E-consultancy.com (www.e-consultancy.com). UK-focused portal with extensive supplier directory, best-practice white papers and forum.

• eMarketer (www.emarketer.com). Includes reports on media spend based on compilations of other analysts. Fee-based service.

• Interactive Advertising Bureau (www.iab.net). Best practice on interactive advertising. See also www.iabuk.net.

• Marketing Sherpa (www.marketingsherpa.com). Case studies and news about online marketing.

• Netimperative (www.netimperative.com). News from the UK new media industry.

Print media

• New Media Age (www.newmediazero.com/nma). A weekly magazine reporting on the UK new media interest. Full content available online.

• Revolution magazine (www.revolutionmagazine.com). A monthly magazine on UK new media applications and approaches. Partial content available online.

• Sloan Center for Internet Retailing (http://ecommerce.vanderbilt.edu). Originally founded in 1994 as Project 2000 by Tom Novak and Donna Hoffman at School of Management, Vanderbilt University, to study marketing implications of the Internet. Useful links papers.

• University of Strathclyde, Department of Marketing, Marketing Resource Gateway (MRG) (www.marketing.strath.ac.uk/dcd/). A comprehensive directory of marketing-related links.

Web links

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