Conceptual framework

The theoretical model guiding the research largely builds upon the theories of relational contracting (e.g. Macneil, 1980) and organizational information processing (e.g. Daft and Lengel, 1986) as it addresses the following research questions:

• How do trust and electronically mediated exchange affect collaboration in supply-chain relationships?

• Is there a moderating effect of transactional type in supply-chain relationships which affects both the strength of the relationship between trust and collaboration, and the strength of the relationship between electronically mediated exchange and collaboration?

Figure 1 shows the conceptual framework we use to address these research questions.

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