Guerrilla Tactic Writing While Making a Living

As your writing progresses, you may find that you need help. If you do, you can hire freelance researchers, editors, proofreaders, indexers, book designers, ghostwriters, and publicists. Try to get recommendations from your friends, literary agents, and network members, or contact writers' organizations to find the help you need.

Another way to ease your load is through collaboration: Share writing or research responsibilities, or both, with others. Split the writing or research by chapters, sections, or subject areas. One of you could do all the interviewing, or you could write together. The approach you take will depend on how much writing and research you want to do, as well as each of your strengths and weaknesses, preferences, and time.

audiences will recognize. If you're not well known, but hope to use the book as a vehicle to become better known, expect an uphill climb. Work to build your name by speaking, writing articles, and gaining prominence within your industry. Build a following that can support you and promote your book, even if it's just in your local area.

Writing a book can bring immense publicity and many new clients to your practice, so consider the option carefully. Keep in mind, though, that book writing requires concentration. It can disrupt your business and your life. It can also steal precious time, resources, and energy from your clients, your family, your friends, and yourself. Be sure to factor that reality into your plans.

A book and the status it provides are permanent. You'll be listed in the Library of Congress and elsewhere. When prospects check you out on the Web, your book is always attached to you. When your book has been published, you're considered an author even if you never write another word. You will become an expert, which will bring innumerable benefits to your practice.


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