Static or Dynamic Pages

Another option is to use pages that only exist when they are summoned. You've probably used dynamic pages without knowing it every time you've purchased something online. Almost every shopping site from Amazon upwards uses a mixture of HTML, programming, and databases to maintain its Web site. Instead of trying to create a new static page every time an item is added or deleted from their list, it is much more practical to use a display from a database that holds details and images that can be continuously updated. So the page you are viewing is created dynamically, on the fly.

The problem, of course, is how to persuade a search engine to index these ephemeral pages. The solution is to produce a permanent master page with all details and links relevant to the page when generated. Thus, when search engine spiders visit these, they will pursue each link in turn and index the details.

SEO Basics

SEO Basics

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