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Promoting and Advocating Survey and Opinion Rtuvrch Site Mao

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KfipwidnNt ( Ui>|. Iiiimiii Mi<>n m r • m iii-i i. MOR a-Newblettti VVI.1t Is Research? ■ MiiKitnf.

Vhat Is Research? : Your Rights as a Survey Participant

• i Respondent Blii of Rights

It What Your Rights Are if You Are Interviewed pi Your participation in a legitimate research survey is very important to us, and we value the information you ii| provide. Therefore, our relationship will be one of respect and consideration, based on the following practices:

Your privacy and the privacy of your answers will be respected and maintained.

Your name, address, phone number, personal information, or individual responses wont be disclosed to anyone outside the research industry without your permission.

You will always be told the name of the person contacting you, the research company's name and the nature of the survey.

You will not be sold anything, or asked for money, under the guise of research.

You will be contacted at reasonable times, but if the time is inconvenient, you may ask to be recontacted at a more convenient time.

Your decision to participate in a study, answer specific questions, or discontinue your participation will be respected without question.

You will be informed in advance if an interview is to be recorded and of the intended use of the recording. You are assured that the highest standards of professional conduct will be upheld in the collection and reporting of information you provide.

Consumer privacy: The Council for Marketing and Opinion Research has developed guidelines to help promote responsible marketing research.

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