Comparing Product Performance

After evaluating how individual products perform from month to month, the products are placed side-by-side and their performance is compared.

This makes it easy to see that Product #1 is the best producer, not only in terms of commission earned, but also by its conversion rate and average revenue per visitor.

January

Product #1

Product #2

Product #3

Totals

ClickThroughs

8768

4647

6690

20105

Sales

147

34

40

221

Commission

2,698.22

988.17

1,018.89

$4,705.28

Conversion Rate

1.68%

0.73%

0.60%

1.10%

Avg. Revenue/Sale

18.36

29.06

25.47

$21.29

Avg. Revenue/Unique

0.31

0.21

0.15

$0.23

February

Product #1

Product #2

Product #3

Totals

ClickThroughs

7458

7197

6791

21446

Sales

121

42

48

211

Commission

2,187.49

1,712.60

1,049.70

$4,949.79

Conversion Rate

1.62%

0.58%

0.71%

0.98%

Avg. Revenue/Sale

18.08

40.78

21.87

23.46

Avg. Revenue/Unique

0.29

0.24

0.15

0.23

March

Product #1

Product #2

Product #3

Totals

ClickThroughs

7209

7328

7827

22364

Sales

112

45

50

207

Commission

1,993.89

2,302.02

1,248.87

$5,544.78

Conversion Rate

1.55%

0.61%

0.64%

0.93%

Avg. Revenue/Sale

17.80

51.16

24.98

26.79

Avg. Revenue/Unique

0.28

0.31

0.16

0.25

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